A lanyard is a cord or attractive rope material that is worn around the neck. Personalized lanyards have clips or rings in which keys, whistles; a pocketknife or name tags can be attached to.

Employees who must wear name tags and carry keys, such as would be found in a hospital, personalized lanyards with the hospital name would be worn. Any type of business where the employee must wear a name tag can be worn at the end of a lanyard that has the business stamped on the cord.

Personalized lanyards with a business name help to promote the business. Personalized lanyards are very inexpensive and are generally given to employees for their use. If the employee chooses to hook their personal keys to the lanyard, they would carry it everywhere. Everywhere they go will be advertising the business.

Personalized lanyards will help to create new business leads, and future sales thus increasing the profits of the business. Personalized lanyards can be given out at trade shows, as gifts and or awards with the business name.

Personalized lanyards make wonderful inexpensive promotional gifts to clients to wear and keep. They will take these lanyards everywhere thus adding a good marketing plan to the company. Contact names and phone numbers can be printed on personalized lanyards.

As promotional or corporate gifts they offer several benefits. They are inexpensive; offer customized and printed information, are colorful, and are very useful. Most people enjoy receiving a lanyard. Lanyards worn by people will always have the business name in view, thus never forgetting what the business does or what it did do for you as a consumer or client.

Personalized lanyards have become the most popular product that a business can use for marketing their products and or services as one of the most cost effective marketing products.